Correspondence - Optimization of Pencong Hot Springs Area in Gowa Regency of South Sulawesi, Indonesia

Ab, Ahmad and Hasbi, Andi and Ridwan, Masri and Eppang, Buntu Marannu and Idham, Khalid (2021) Correspondence - Optimization of Pencong Hot Springs Area in Gowa Regency of South Sulawesi, Indonesia. Universitas Pancasila. (Unpublished)

Text Corespondent Author ITSA_Optimization of Pencong_2020_Paper_64 Revised November 9, 2020.pdf Download (6MB)

Abstract

Every destination competes to create quality tourism to attract tourists to visit the destination. One of the efforts is to develop tourist attractions based on the tourism potentials in the destination. This study examines the potentials of Hot Spring in the Pencong Village of Biringbulu District, Gowa Regency, Indonesia, for further development as a tourist attraction. This study used a qualitative descriptive approach by employing FGD, interviews, and surveys for data collections. A descriptive qualitative SWOT analysis was employed to analyze the data. The form of data presentation also utilized geographic information modelling systems. Informants of this study included the Government of Gowa Regency: Regional Research and Development Agency, Tourism Board, District of Head, Traditional Figure, and they were selected purposively. The focus of the study was to examine the potentials that exist in the hot spring and the surrounding in terms of attraction, activities, accessibility, accommodation, and amenities. The result of the research showed that Pencong Village Hot Spring possesses a natural panorama. The village has a good source of available hot water, conducive safety and security, friendly community hospitality, adequate facilities and infrastructure, diversity of supported tourist attractions such local tradition, view, and culinary and comfortable atmosphere. The inhibiting factors include limited funds, lack of professional human resources, lack of promotion, poor accessibility, lack of supported development programs, and telecommunications networks. Since the hot spring is located in a conservation area, a development strategy is required in increasing tourist visits by applying ecotourism through strengthening and developing current potentials. There is a need to regulate in the policy: 1) formulating the tourism village master plan and 2) providing clear regulations regarding zoning and land use of the village.

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