Salim, Muhammad Arfin Muhammad and Hassan, Hanita and Ibrahim, Aireen (2018) Peer Review - Authenticating the Tourist Destination on the Official Tourism Website of Indonesia: A Multimodal Perspective. Transilvanian Association for the Literature and Culture of Romanian People (ASTRA). (Unpublished)
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Muhammad Arfin Muhammad Salim - Authenticating The Tourist Destination on the official Tourism Website of Indonesia A Multimodal - 2018.pdf Download (964kB) |
Abstract
A tourism website is essentially an important domain in enhancing a destination or tourism products. Indeed, official tourism websites can be very powerful in representing the norms and values which travellers should purportedly observe. However, there is only few researchers investigating how official tourism websites promote destinations or products through the incorporation of language and visual elements. This study aims at examining the role of language and visual element used on the OTWI. This study employs discourse analysis to examine how the language and visual elements on a tourism website authenticates the tourism destination. The study revealed that language and visual elements play a significant role in authenticating tourist destinations on the OTWI.
| Item Type: | Other |
|---|---|
| Subjects: | G Geography. Anthropology. Recreation > G Geography (General) G Geography. Anthropology. Recreation > GV Recreation Leisure |
| Depositing User: | Admin Prodi PPH Hasrul |
| Date Deposited: | 23 Nov 2020 00:31 |
| Last Modified: | 23 Nov 2020 00:31 |
| URI: | http://repository.poltekparmakassar.ac.id/id/eprint/36 |
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